The Better Business School
"Business as a Force for Doing Good"
Enroll Now
Founded on the success of the Better Business Summit 2024, the Better Business School empowers leaders from visionary companies to build a better future.
Leaders from these organizations have been part of our 2025 Better Business School.
About The Better Business School
THE BETTER BUSINESS SCHOOL (TBBS) was designed by EO & YPO entrepreneurs in partnership with Lynch Pin, who are passionate about ethical capitalism with positive social impact. Having run the gamut of entrepreneurship in an increasingly uncertain and complex world, they are now driven to inspire and mentor businesses as a force for good.
THE BETTER BUSINESS SCHOOL comprises a week-long executive transformational program that will be held annually over the 3-year TBBS programme designed for ambitious, open-minded entrepreneurs who want to consciously
incorporate sustainability and impact in business
learn scaling-up techniques to improve performance in all areas
be challenged by thought provoking cutting-edge speakers
share experiences, support and learn from each other through forums and coaching circles
build better selves, better lives and ultimately, a better world.
Enroll Now Find Out More
Beyond Scaling | Scale with purpose. Lead with intention. Build with joy.
Our co-founders, Chan Boon Yong and Huoi Seong Low, just sat down with BFM 89.9's Open For Business.
Every founder knows the feeling: the business grows, and somehow you have less freedom, not more. On air, they unpack that shift, from scaling the business to leading with purpose, built on TBBS26's five pillars: Courageous Leadership, People, Strategy, Execution, and Cash, backed by neuroplasticity, Asian centric case studies, and peer forums that make it stick.
Listen to the full conversation, then see what our next executive cohort could do for you.
Our Founding Committee
Huoi Seong Low
Founder & Chief Coach of Opening Minds
Chan Boon Yong
Advisor to the KIAN Group of Companies
Debbie Loo
Director of & Chief Culture Officer of Lynch Pin
2026 Keynote Speaker
Tadahiro Kawada
President at
Kawada Technologies, Inc
Tadahiro Kawada
President at
Kawada Technologies, Inc
2026 Fireside Chat
Yap Yann Fang
Founder & CEO
of AMANI Biohacking Club
Yap Yann Fang
Founder & CEO
of AMANI Biohacking Club
Our Purpose
TO PROPAGATE
business as a force for doing good by inspiring, educating, and sharing
TO TRANSFORM
entrepreneur mindsets
TO BUILD
a better world
The Better Business School
Difference
The Better Business School
Difference
Curated Content
Selecting cutting-edge and contextual thought leadership in the areas that matter most today.
Distilled Best Practices
Sifting through the noise and complexities to extract the most impactful and proven business strategies.
Simplified Application
Translating advanced concepts into easy-to-understand and immediately actionable techniques.
Asian Context
Providing business insights through a multicultural lens relevant to Asia.
Curated Content
Selecting cutting-edge and contextual thought leadership in the areas that matter most today.
Distilled Best Practices
Sifting through the noise and complexities to extract the most impactful and proven business strategies.
Simplified Application
Translating advanced concepts into easy-to-understand and immediately actionable techniques.
Asian Context
Providing business insights through a multicultural lens relevant to Asia.
The ‘Five Critical Pillars’ for Better Business
Courageous Leadership
True leadership starts with a commitment to sustainability.
This pillar emphasizes a business model that values environmental stewardship, ethical governance, and responsible resource use.
Leaders guided by this principle understand their role as a positive force, shaping their companies to contribute to a healthier planet and a fairer society.
People
A thriving culture is at the heart of any successful organization.
This pillar centers on creating a workplace where people feel valued, empowered and united through shared values and a unified vision.
Leaders who prioritize people foster inclusivity, inspire loyalty, and cultivate environments where employees can grow and innovate.
Strategy
Clear and effective strategies guide businesses to win.
This pillar focuses on defining a compelling vision, setting goals that inspire, and laying out a roadmap to success.
Strategic leaders are visionaries who align their teams around long-term objectives, ensuring sustainable growth and resilience.
Cash
Financial health is essential for a business to thrive.
This pillar is about mastering financial literacy, balancing cash flow, and raising the right type of funds to support growth.
Business leaders skilled in financial management ensure the stability and resources necessary to drive innovation and expansion, providing a solid foundation for future success.
Execution
Turning vision into reality requires effective execution.
This pillar highlights the importance of operational excellence, clear processes, and adaptive management.
Leaders who excel in execution bridge the gap between planning and achievement, ensuring their strategies are implemented efficiently and goals are consistently met.
Year 2026 'Legends'
Dato’ Raymond Ho Cheng Han
Group CEO & Managing
Director of Sri Ternak Group
Warren Leow
Co-founder of SuperAgentK, SuperCFO.app, AITraining2U
Founder of Supern8n.com
Founding Member of Konsortium AI Negara (KAIN)
Tadahiro Kawada
President at Kawada Technologies, Inc.
Edwin Wang
Founder of
Signature Market
Mazrina Mahat
B Community Builder at B Market Builder Southeast Asia (BMBSEA) | Honourable Merchants Lead
Yoga Nesadurai
Neuroscience -
Change
Management
Mark Dickson
Executive Director of 5Echo
Chan Boon Yong &
Huoi Seong Low
Advisor to the KIAN Group of Companies &
Founder & Chief Coach of Opening Minds
Kent Chua
Co-Founder & Group CEO, Rhombus Connexion
Giden Lim
Chief Executive Officer of Bloomthis
Ruslan Karabukaev
Managing Partner of Dodo Pizza Mongolia
Gavin Liew
Managing Partner & Co-Founder of the Makeover Guys
Melvin Chee
Ceo & Co-Founder of RPG
Commerce
Datuk Wira Johan Rozali-Wathooth
Founder & Chief Executive Officer Bintang Capital Partners
Seah Kian Hoe
Managing Director Heng Hiap Industries Sdn Bhd
Dato' Lee Yeow Chor
Group Managing Director and Chief Executive Officer of IOI Corporation Berhad
Dr Mai Huu Tin
Founder of U&I
Investment Corporation
Vijay Tirathrai
Founder & MD, Silkbridge Ventures and Falcon V Advisory | MD, STS Capital Partners
Dr. Ben Chan
Senior Learning Facilitator of United in Diversity (UiD) Foundation & a Theory U facilitator
Alan Miltz
Co-founder of Cashflowstory
Courageous Leadership
Edwin Wang
Founder of
Signature Market
Dato’ Raymond Ho Cheng Hann
Group CEO & Managing
Director of Sri Ternak Group
Warren Leow
Co-founder of SuperAgentK, SuperCFO.app, AITraining2U
Founder of Supern8n.com
Founding Member of KAIN
Tadahiro
Kawada
President at Kawada Technologies, Inc
People
Yoga Nesadurai
Neuroscience - Change Management
Mark Dickson
Executive Director of 5Echo
Mazrina Mahat
B Community Builder at B Market Builder Southeast Asia (BMBSEA) | Honourable Merchants Lead
Chan Boon Yong & Huoi Seong Low
Advisor to the KIAN Group of Companies & Founder & Chief Coach of Opening Minds
Strategy
Gavin Liew
Managing Partner & Co-Founder of the Makeover Guys
Kent Chua
Co-Founder & Group CEO, Rhombus Connexion
Giden Lim
Chief Executive Officer of Bloomthis
Ruslan Karabukaev
Managing Partner of Dodo Pizza Mongolia
Strategy/Cash
Melvin Chee
CEO & Co-Founder of RPG
Commerce
Dato' Lee Yeow Chor
Group Managing Director and Chief Executive Officer of IOI Corporation Berhad
Datuk Wira Johan Rozali-Wathooth
Founder & Chief Executive Officer Bintang Capital Partners
Seah Kian Hoe
Managing Director Heng Hiap Industries Sdn Bhd
Execution
Dr Mai Huu Tin
Founder of U&I Investment Corporation
Vijay Tirathrai
Founder & MD, Silkbridge Ventures and Falcon V Advisory | MD, STS Capital Partners
Dr. Ben Chan
Senior Learning Facilitator of United in Diversity (UiD) Foundation & a Theory U facilitator
Alan Miltz
Co-founder of Cashflowstory
Your Investment
Our All-In Package Includes
5-day Programme with Global & Local 'Legends
- 5-Day Programme + Fireside Chat + Closing Dinner
- 12-months Access to Content on a Learning Platform
- 12-months Participation in a Coaching Circle
- 12-months Participation in a Coaching & Moderator Training Workshop
- 12-months Access to HELP University’s Faculty Resources & Entrepreneur Hub
Early Bird (30% OFF)
MYR 9,000/pax for MORE THAN 2 PAX (40% OFF)
Open to the FIRST 20 REGISTRATIONS ONLY
Our All-In Package Includes
5-day Programme with Global & Local 'Legends
- 5-Day Programme + Fireside Chat + Closing Dinner
- 12-months Access to Content on a Learning Platform
- 12-months Participation in a Coaching Circle
- 12-months Participation in a Coaching & Moderator Training Workshop
- 12-months Access to HELP University’s Faculty Resources & Entrepreneur Hub
Early Bird (30% OFF)
MYR 9,000/pax for MORE THAN 2 PAX (40% OFF)
Open to the FIRST 20 REGISTRATIONS ONLY
Cancellation Policy
-
25% refund for cancellations made at least ONE (1) month prior to the event date.
Before 12 Sept - 25% Refund
After 12 Sept - No refund - Substitution is permitted within valid reason. Please notify us at least 14 working days before the event i.e. by 22 Sept
- All cancellations must be in writing to our Event Administrator. Kindly notify us via e-mail: hello@lynch-pin.com of any cancellation or replacement request.
- Lynch Pin Holdings Sdn Bhd reserves the right to cancel or alter the content and timing of the program or the identity of the speakers for reasons beyond its control.
Be a part of this transformational movement towards BETTER BUSINESS.
An inspiring and innovative platform committed to continuous learning and developing a community of business executives who strive for principled behavior, profitable actions and incorporate sustainability best practices for improving the quality of life.